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San Francisco Bay Area, CA
Marketing

Director of Marketing

Position Description

Gruve is seeking a highly motivated and experienced Director of Marketing to lead and oversee the marketing strategy and execution for our US office. The Director of Marketing will play a critical role in driving brand awareness, generating leads, and supporting sales growth. This role requires a strategic thinker with a strong understanding of digital marketing, content marketing, and brand management. The ideal candidate will have a proven track record of success in developing and implementing marketing campaigns that deliver measurable results.

Key Responsibilities

  • Develop and implement a comprehensive marketing strategy aligned with the company's overall business objectives.
  • Oversee all marketing activities, including digital marketing, content marketing, social media marketing, email marketing, and public relations.
  • Manage the marketing budget and track ROI for all marketing initiatives.
  • Lead and mentor a team of marketing professionals.
  • Conduct market research and analysis to identify trends and opportunities.
  • Develop and maintain brand guidelines and ensure consistent brand messaging across all channels.
  • Collaborate with sales and product teams to ensure alignment between marketing and sales efforts.
  • Monitor and analyze marketing performance metrics and report on results.
  • Stay up to date on the latest marketing trends and technologies.

Qualifications

  • Bachelor's degree in Marketing, Business, or a related field.
  • 10+ years of experience in marketing, with at least 5 years in a leadership role.
  • Proven track record of success in developing and implementing marketing strategies and campaigns.
  • Strong understanding of digital marketing, content marketing, and brand management. Experience managing marketing budgets and tracking ROI.
  • Excellent communication, interpersonal, and leadership skills.
  • Experience with marketing automation tools and CRM systems (e.g., Salesforce, HubSpot). Strong analytical and problem-solving skills.

Equal Employment Opportunity

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Compliance Statements

  • This job description is compliant with the Fair Labor Standards Act (FLSA) and Americans with Disabilities Act (ADA).
  • The essential functions listed are necessary for ADA compliance.
  • Salary ranges are provided in accordance with New York and California pay transparency laws.

Physical Demands

  • Ability to remain in a stationary position for extended periods.
  • Occasionally move about the office to access files and office equipment.

Work Environment

  • This position may require working in a fast-paced environment.
  • On-site presence is required

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